Account Coordinator

The Account Coordinator, Retail Sampling will report directly to the Field Manager and will supports the planning, execution, and reporting of retail sampling programs across Canada. You’ll work closely with internal teams, clients, vendors, and brand ambassadors to ensure flawless delivery of campaigns that drive trial, awareness, and brand love. The ideal candidate will have excellent time management and communication skills with the ability to effectively work both independently and with their peers to deliver successful results.

• Support the day-to-day management of multiple retail sampling programs under the guidance of the Field Manager and Account Manager.
• Coordinate sampling schedules, retail partner logistics, and product purchases to ensure timely execution.
• Liaise with field teams to communicate activation details, briefing materials, and brand standards.
• Monitor field execution through live updates, photos, and feedback to ensure quality and compliance.
• Assist with the development of client-facing documents such as status reports, recaps, timelines, and budget trackers.
• Participate in client and internal status meetings; capture action items and follow up as required.
• Contribute to creative brainstorming and problem-solving to enhance consumer engagement and program results.
• Track and reconcile program expenses and invoices with accuracy.
• Support the creation and maintenance of detailed program databases (sampling locations, product SKUs, performance metrics, etc.).
• Compile post-program reports including photos, metrics, and key learnings.
• Support the FM and AM in analyzing sampling data and consumer feedback to identify trends and opportunities for optimization.

• Support larger team on XM activations as needed.

• Stay up to date with industry trends and best practices in event marketing an understand the local market.

• A minimum of 1+ years of experience in event coordinator is required. 

• Previous experience as an Account Coordinator, Team Lead or Brand Ambassador is an asset.

• Previous experience in retail sampling or shopper marketing is an asset.

• Must have a valid driver’s license and access to your own vehicle.

• Ability to work flexible hours including overnight travel, evenings and weekends.
• Strong organizational skills with the ability to manage multiple priorities and deadlines simultaneously.
• Excellent verbal and written communication skills.
• Proficiency in Microsoft Office and/or Google Workspace (Excel/Sheets proficiency required).
• Comfort working in a fast-paced, ever-changing environment with a positive, solution-oriented attitude.
• Strong attention to detail and commitment to high-quality work.

• Outgoing, friendly, sense of team spirit, confident and dedicated to event management.

• Client service orientated with an ability to build strong and productive working relationships.

• Bachelor’s degree in marketing, event management, or related field is preferred.