Manager Pricing - Wireline SMB Team

Description

At TELUS Business, we are passionate about empowering Canadian small and medium-sized businesses (SMBs) to thrive in a digital world. From best-in-class connectivity to comprehensive security and collaboration tools, we deliver the technology solutions that form the backbone of Canadian enterprise. Our Pricing team is at the heart of this mission, nurturing the connection between business needs and sustainable, profitable growth. This is an incredibly exciting time to join our highly engaged and purpose-driven team!

As the Manager, Pricing, you will be responsible for cultivating and guiding the pricing strategy for our core Wireline (WLN) portfolio. Your deep understanding of market dynamics, the broader market context, and value-based pricing, coupled with your thoughtful, insight-oriented approach, will be instrumental in supporting profitable growth and market share.

You will be accountable for delivering on revenue and margin targets by developing and optimizing our pricing frameworks. You will oversee the market intelligence function, providing actionable insights to support team-wide goals. You will collaborate closely with Sales, Product, and Finance to build and manage pricing structures, support complex deal negotiations, and ensure a balance between market alignment and profitability. You will anticipate future market trends, leverage detailed insights, and position TELUS as the premier value partner for SMBs. As a mentor, you will guide and nurture a high-performing team of 3 talented professionals who share your passion for understanding our market.

Here’s what will be required

• Develop and guide the end-to-end pricing strategy for the SMB Wireline portfolio, creating a comprehensive pricing playbook that supports profitable market share and customer value
• Guide the market intelligence function, overseeing the gathering, interpretation, and sharing of actionable insights on market pricing, promotions, and product offers
• Facilitate the pricing governance process, providing accurate forecasting on pricing impacts and reporting on key performance indicators (e.g., ARPU, margin, win/loss rates)
• Design and oversee pricing structures, discount matrices, and promotional offers, ensuring they are simple to understand and execute for sales teams
• Develop and oversee the deal-desk support function, providing direct pricing support and commercial guidance for non-standard or large-scale sales opportunities
• Forge a deep, collaborative partnership with the Sales team, creating a shared feedback loop to refine pricing effectiveness, market positioning, and deal-level insights
• Partner with Product Marketing, Finance, and Sales Operations teams to ensure pricing directions align with product value propositions, financial targets, and go-to-market strategies
• Nurture, build, and mentor a high-performing, insight-focused pricing and market intelligence team of 3 team members, fostering a culture of continuous improvement and collaborative problem-solving

Qualifications

You're the missing piece of the puzzle:

• Demonstrated success in developing and guiding B2B pricing strategies that achieve measurable results, specifically in revenue, margin, and market share growth
• Proven expertise in a B2B pricing or market intelligence environment, with a strong understanding of value-based pricing concepts and financial modeling
• Hands-on experience with data interpretation and visualization tools (e.g., SQL, Tableau, Power BI) to derive insights and build pricing models
• Experience coordinating market intelligence programs and translating raw data into actionable strategic recommendations to support team goals
• A genuine passion for supporting small and medium-sized businesses and understanding their unique needs and opportunities
• Strong strategic communication, storytelling, and stakeholder relations skills, with the ability to build consensus and inform outcomes at all levels of the organization
• Proven ability to collaborate effectively with cross-functional teams, particularly Sales, Product, and Finance, to achieve shared business goals
• Bachelor’s degree in Business, Finance, Economics, Marketing, or a related field

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